When I created my business, I knew nothing about marketing or branding. I admit, I just kind of put colors and fonts together that I thought looked okay. Canva templates became my best friend.
The logo, colors, fonts, and tone were, well, vanilla. I picked out what seemed to be popular and accepted.
That wasn't me.
And it hit me. I ride a motorcycle. I listen to rock. I cuss. I'm salty. The tone wasn't me. I don't want to appeal to everyone. I don't need to.
It was time to rebrand. My business needed to be more in tune with me.
You're going to see quite a few changes here and on my social media platforms. And here's my disclaimer: if you don't care for tough love or cuss words, feel free to stop now and unfollow me. The tough love is not me ragging on anyone. I'm not here to judge or make anyone feel bad but if what I say or how I say it makes you feel that way, don't feel bad about dropping me. People have described me as intense; so why not embrace it?
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